True North VIPTrue North VIP

SoHo Car Service

Professional chauffeur service across SoHo's walk-and-shop zone — tight cobblestone streets, heavy foot traffic, and narrow curb space. Vetted chauffeurs who know the cast iron blocks, the one-way grid, and every cross-street staging point from Broadway to Sixth Avenue.

Cast Iron District · Broadway Shopping · West Broadway Dining · Hotel Transfers · No surge pricing · 24/7

Historic district coverage

Flat-rate — no surge

Vetted chauffeurs

24/7 availability

SoHo Car Service: What You Need to Know

SoHo — "South of Houston" — carries a dual identity: artistic heritage from its gallery-loft era and upscale shopping from its present-day flagship-store corridor. The neighborhood spans from Houston Street south to Canal Street, between Lafayette Street to the east and Sixth Avenue to the west. At its core sits the SoHo-Cast Iron Historic District, a Landmarks Preservation Commission-designated zone that protects the ornamental cast iron facades lining blocks of Broadway, Greene Street, Mercer Street, and Broome Street.

Three primary intents bring riders to SoHo car service. First, airport transfers — hotel departures and shopping-trip endings where passengers carry luggage and bags. Second, dining pickups — restaurants on West Broadway, Thompson Street, and Spring Street with tight reservation windows that require punctual arrivals and departures. Third, shopping-day circuits — multiple store visits along Broadway and the side streets, with bags accumulating between stops.

SoHo's street-level reality demands specific pickup coordination. Narrow curb space is contested by delivery trucks, ride-hail vehicles, and pedestrians spilling off crowded sidewalks. Storefront entrances along the cast iron blocks look visually similar, and addresses can be hard to identify from a moving car. The key to a smooth SoHo pickup is an exact address with the nearest cross street — our chauffeurs use this to position the vehicle precisely.

True North VIP provides professional car service across every SoHo block: point-to-point rides, hourly charters for shopping and multi-stop days, and flat-rate airport transfers — with chauffeurs who navigate SoHo's dense blocks daily.

SoHo Coverage Zones

Three distinct corridors within the neighborhood, each with unique traffic patterns and pickup logistics. Our chauffeurs know every block.

Broadway Shopping Corridor

Streets: Broadway from Houston to Canal, Prince Street, Spring Street, Broome Street (east portions)

Pickup notes: Broadway carries heavy pedestrian and vehicle traffic, especially on weekends. Flagship stores line both sides. Our chauffeurs stage on adjacent cross streets — Prince, Spring, or Broome — rather than Broadway itself, for faster curbside pickups.

West Broadway Area

Streets: West Broadway, Thompson Street, Sullivan Street, Grand Street (west), Wooster Street

Pickup notes: SoHo's restaurant and bar corridor. Evening pickups require firm timing because narrow one-way streets and double-parked delivery vehicles limit curbside availability. Include the restaurant name and specify inside or outside dining so your chauffeur stages on the correct side.

Historic District Blocks

Streets: Greene Street, Mercer Street, Crosby Street, Howard Street, Grand Street (east), Broome Street (west)

Pickup notes: The cast iron facade blocks. Cobblestone sections on Greene and Mercer slow vehicle traffic. Galleries, boutique hotels, and residential lofts share these streets. Cross-street references are essential since building facades repeat along entire blocks.

Cast Iron Historic District

The SoHo-Cast Iron Historic District is formally protected by the Landmarks Preservation Commission. Its ornamental facades create blocks of visually similar buildings — which affects pickup logistics.

Why Cross Streets Matter Here

Cast iron facades repeat along entire blocks of Greene, Mercer, and Broome Streets. A chauffeur driving down Greene Street sees ten nearly identical building fronts, and street numbers can be small or missing. When you book, providing "Greene Street between Spring and Broome" is far more useful than just "Greene Street." Our chauffeurs use the cross-street intersection to position the vehicle at the correct portion of the block before you step out.

Sidewalk Density

  • Weekend foot traffic: SoHo sidewalks become standing-room-only on Saturdays. Pedestrians spill into the street on Broadway, Prince, and Spring — our chauffeurs expect this and use side-street approaches.
  • Delivery congestion: Morning and early afternoon bring delivery trucks to narrow cobblestone blocks. We route around known delivery zones using Crosby and Lafayette as alternative north-south corridors.
  • Double-parking: Common on West Broadway and Thompson. Our chauffeurs know which side of each block is less congested for staging.

Shopping-Day Car Service

SoHo's flagship stores, galleries, and boutiques draw shoppers who accumulate bags between multiple stops. Our hourly chauffeur service keeps your vehicle with you all day.

1

Plan Your Store Loop

Share your planned stores when booking — or adjust on the fly. Our chauffeurs know Broadway, Prince Street, and the side-street boutiques and can suggest efficient sequencing to minimize crosstown backtracking.

2

Bags Stay in the Car

Between stops, your chauffeur loads shopping bags into the vehicle so you walk into each store empty-handed. No dragging bags down crowded SoHo sidewalks. This is especially useful on Broadway where flagship stores are spread across multiple blocks.

3

Passenger + Bag Count

For groups of 3+ or heavy shopping days, an SUV provides more cargo space. Include your passenger count and expected bag volume when booking so we assign the right vehicle. View our full fleet for sizing.

Dining & Night Pickups

SoHo's restaurant scene runs from early evening through late night. Tight reservation windows and limited curb space make precise pickup timing essential.

Pre-Dinner Drop-Off

Set a firm pickup time aligned to your reservation. Include the restaurant name and exact address so your chauffeur stages on the correct cross street. For restaurants on West Broadway or Thompson, specify the side of the street if there is an inside-versus-outside entrance distinction.

Post-Dinner Pickup

Your chauffeur stages 5 minutes before your requested pickup time and sends a text when curbside. If dinner runs long, adjust directly with your chauffeur via text or call — no penalty, no rebooking. Late-night SoHo streets are quieter but still one-way, so we position on the nearest available cross-street curb.

Airport Transfers from SoHo

SoHo airport departures are common for hotel guests and visitors ending shopping trips. Flight-aware reservations with flat-rate pricing, luggage assistance, and real-time monitoring.

40-55 min typical

  • Primary route: Manhattan Bridge or Brooklyn-Battery Tunnel → Belt Parkway
  • Early AM: Can be as quick as 35 min before 6 AM
  • Tip: Provide terminal + flight number for real-time monitoring

30-50 min typical

  • Primary route: Holland Tunnel (Canal St entrance) → NJ Turnpike south
  • Off-peak: Often the fastest airport from SoHo
  • Note: $20 NJ surcharge applies (included in quote)

40-60 min typical

  • Primary route: FDR Drive north → Triborough Bridge → Grand Central Pkwy
  • Note: Farthest airport from SoHo — allow extra time during rush
  • Tip: Consider EWR if timing is flexible

Every SoHo airport transfer includes: Real-time flight monitoring with automatic delay adjustments, optional meet-and-greet at baggage claim, luggage assistance, and flat-rate pricing locked at booking — no surge regardless of weather or demand. Learn more about our airport service.

How It Works

1

Choose Service Type

Select point-to-point for a single transfer, hourly for shopping or multi-stop days, or airport for flight-connected travel. Each has flat-rate pricing with no hidden fees.

2

Enter Location + Notes

Provide your SoHo address, destination, date, and time. Add cross streets, hotel or store name, and any special instructions. Cross-street detail is the key to precise SoHo pickups.

3

Receive Confirmation

You get an instant confirmation with your flat-rate quote, chauffeur name, and vehicle details. For airport pickups, we begin monitoring your flight immediately.

4

Chauffeur Arrives

Your vetted chauffeur arrives at your exact SoHo location on time, assists with luggage and bags, and delivers you to your destination. No surge, no meter — just the quoted price.

Policies at a Glance

Airport Wait Time

For domestic arrivals, your chauffeur waits up to 45 minutes after landing at no extra charge. For international arrivals, up to 60 minutes. If your flight is delayed, we adjust automatically — no rebooking needed.

Flight Tracking

Provide your flight number at booking. Our system monitors arrivals from JFK, LaGuardia, and Newark and dispatches your chauffeur based on actual landing time — not the scheduled time.

Cancellation

Free cancellation up to 24 hours before your scheduled pickup. Cancellations within 24 hours may incur a partial charge. No-shows are charged the full fare.

Child Seats

Rear-facing infant seats, forward-facing toddler seats, and booster seats available at $25 each. Request when booking and they arrive pre-installed and safety-checked.

Why Reserve in SoHo

SoHo's curb space is competitive. Delivery trucks, ride-hail vehicles, and pedestrian overflow make spontaneous pickups unreliable. Reservations reduce uncertainty for dinner windows, shopping exits, and airport departures.

Vetted Chauffeurs

Background-checked, professionally trained, and familiar with SoHo's cast iron blocks, one-way patterns, cobblestone streets, and cross-street staging logic.

Flat-Rate Pricing

Your quote is locked at booking. No surge during weekend shopping rush, dinner hours, or bad weather. The price you see is the price you pay.

24/7 Availability

Early-morning airport departures, late-night restaurant returns, and weekend shopping days. SoHo keeps its own hours — your chauffeur is there regardless.

Related Services

Frequently Asked Questions

Cast Iron Streets. Confirmed Pickups.

Shopping corridors, restaurant rows, boutique hotels, and airport runs — wherever you are heading in or out of SoHo, our vetted chauffeurs and flat-rate pricing make the trip seamless. Explore our fleet or view Manhattan-wide service.

Last updated: February 2026

True North VIP is a New York City-based premium chauffeur and black car service. The company provides airport transfers to JFK, LaGuardia, Newark, Teterboro, and Westchester County airports, along with hourly charters, corporate ground transportation, wedding and event service, and city-to-city travel. Service covers all five NYC boroughs, Northern New Jersey, Connecticut, Westchester County, Long Island, and the Hamptons, with vetted professional chauffeurs and a fleet of executive sedans, luxury sedans, SUVs, and Sprinter vans available 24/7.

To book a ride, visit truenorthvip.com/book or call +1‑347‑321‑9929.